• Kalinca Costa Soderlund

What rules the Soul of a Collector?

Galleries and auction houses are looking for new ways to prosper, but are they truly connecting with the soul of the collector? Follow our content.


Never before have more people been engaged with art. But the soul of a collector remains the true drive; the impetus behind the number of artworks trading annually.


Galleries and auction houses are looking for new ways to prosper, but are they truly connecting with the soul of the collector? Or are they merely looking for new ways of catching attention and securing sales?






Why is the artworld so ‘artist centric’ and ‘sales centric’? And where is the space in which the collector’s soul is really heard, cherished, and nurtured beyond the glorification of the artist and securing profits for the art industry?


Curious, sensitive, appreciative, open-minded and passionate, the collector’s soul sees the aesthetic experience as a way to contemplative rituals and transient moments of enjoyment and reflection.


The collector’s soul will never stop putting the ‘art of living art’ above other aspects related to buying artworks, such as: investment motives, profit and spending patterns.


At Arrière-Garde Art, the soul of the collector is paramount. Whilst each collector is guided by a unique set of decision-making factors when acquiring works, we believe his/her soul is always speaking louder, and it reigns supreme when it comes to the exceptional ‘hunter instinct’ that differentiates thriving and successful collections – both visually and financially.

 

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